Each year, worthwhile energy-saving proposals-many of which are products of costly engineering studies-are not funded because contractors focus on the nuts and bolts of improving a building's energy-consuming systems without asking about who decides to fund a project and what factors drive their decision. Selling Efficiency Effectively will guide mechanical service contractors through the in's and out's of what it takes to close the sale on their efficiency projects. Popular presenter Mark Jewell will lead this intensive two-day program February 28 – March 1, at the BWI Airport Marriott, Baltimore, MD. Go to http://www.mcaa.org/education/msca/ to register.
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