In this position, Fox is responsible for directing and managing Viega’s marketing department, including strategic marketing research, planning and implementation, marketing financial tracking, and support of corporate research, marketing and brand initiatives. He is also involved in developing and implementing creative visuals for brand strategies and communications.
Fox joins Viega from Burns and McDonnell Engineering in Kansas City, Mo., where he was the corporate marketing strategist, and led strategic marketing communications for a team of 40 in-house marketing and research staff. Prior to that, he held the positions of senior art director at American Identity and creative director at Soft-Tek International.
“We are thrilled for Kevin to join the Viega team and lead the marketing efforts of the organization,” said Dalyn Cantrell, vice president of sales and marketing, Viega. “Kevin’s background in strategic marketing combined with his leadership experience will certainly exceed the demands and expectations of the position.”
Fox earned his bachelor degree of fine arts in graphic design from Wichita State University, and is a certified business communicator through the Business Marketing Association. He was an instructor at Burns and McDonnell University.
Fox served as the chairman of University of Missouri, Kansas City’s marketing advisory board and as president and vice president of the Kansas City Business Marketing Association.